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Those of us in the digital marketing sphere tend to knock out content at an extraordinary rate. While there are bound to be the odd mishaps, some mistakes can be extremely devastating, because once happens on the internet, it stays on the internet. The following five digital marketing errors from the econsultency blog had disastrous consequences. Live and learn, hopefully from the mistakes of others! Need a Cake bakery In 2011, Reading-based baker Rachel Brown put out a Groupon advert offering a 75% discount on 12 cupcakes. Clearly she...read more
Everyone wants success, but obviously not everyone is successful. What are some of the habits you and I can practice that will foster greater success? Here the five things successful people do daily: Wake up early Many successful professionals and political figures have been early risers. Besides having a sense of accomplishment before most have had their coffee, it also allows time for other things like… Exercise Exercising, even for as little as 30 minutes each morning, can make a world of difference throughout your workday. Getting...read more
Yesterday we sat through an awesome session on search engine optimization (SEO) strategy given by Itai of the BSD Academy. While we have been working with meta data and other forms of SEO for awhile the course was very informative and offered a lot of sound advice regarding free forms of SEO. Following are some of the highlighted areas and links we found particularly useful: SEO for WordPress – The page your are on is WordPress site. One of the beauties about WordPress is that its pervasiveness means there are a huge variety of plug-ins...read more